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Trust - the foundation of success

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“Nothing succeeds like success” We all know this old proverb - originally coined by Sir Arthur Helps in his 1868 book Realmah . He implies that success leads to opportunities for more and greater successes.   But what does success look like?   In particular, what does a successful customer relationship look like? What does a successful employee experience look like? What does successful stakeholder involvement look like? Let’s start with the customer. What is it that will make a customer satisfied and what will make them a repeat customer?   For me, it’s about trust.   If the customer trusts you to deliver what they need and what you said you can deliver then you are most of the way there.   But real trust comes when you deliver more than a customer thinks they need or deliver it faster or more efficiently than they were expecting.   So we can look at trust like this:   TRUST = RESPONSIBILITY + DELIGHT It is your responsibility to del